Sales on a Beermat

Un libro in lingua di Mike Southon edito da RANDOM HOUSE BUSINESS BOOKS, 2008

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Dispels the myths that prevent people from doing sales excellently - that sales is somehow flashy and dishonest. This book replaces these myths with the truth, that in the modern business, everybody sells. It explains how, outlining the sales roles for the whole team, from technical people to the 'sales cornerstone' at the heart of the operation.

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