Bocconi University Press Libri

Libri editi da Bocconi University Press Vendite e marketing

Pagina 1 di 1 Ordinata per:

1 di 1 (current)

-5%

Visual merchandising and in-store brand equity

Bocconi University Press , 2025

Bocconi University Press

~~€ 49.50~~ € 47.03

The branded supply chain. A new perspective in sustainable branding libro

The branded supply chain. A new perspective in sustainable branding

Saviolo S. (Cur.), Borney G. (Cur.)

Bocconi University Press , 2021

Bocconi University Press

~~€ 27.00~~ € 25.65

Event marketing libro

Event marketing

Bocconi University Press , 2017

~~€ 24.00~~ € 22.80

-5%

The power of connection. The new brand strategy for fashion, beauty and lifestyle companies

Saviolo Stefania

Bocconi University Press , 2025

Bocconi University Press

~~€ 25.90~~ € 24.61

Communication in the new hybrid ontologies. From platforms to the Metaverse libro

Communication in the new hybrid ontologies. From platforms to the Metaverse

Bocconi University Press , 2022

~~€ 24.00~~ € 22.80

Signature experience. Art and science of customer engagement for fashion and luxury companies libro

Signature experience. Art and science of customer engagement for fashion and luxury companies

Saviolo S. (Cur.)

Bocconi University Press , 2018

Bocconi University Press

~~€ 22.50~~ € 21.38

The new social game. Sharing economy and digital revolution: an insight on consumers' habits change libro

The new social game. Sharing economy and digital revolution: an insight on consumers' habits change

De Canio Fancesca, Pellegrini Davide

Bocconi University Press , 2017

~~€ 17.00~~ € 16.15

Visual merchandising. In-store communication to enhance customer value libro

Visual merchandising. In-store communication to enhance customer value

Bocconi University Press , 2018

€ 55.00

non acquistabile

Customer loyalty. Theory, measurement, and management libro

Customer loyalty. Theory, measurement, and management

Castaldo S. (Cur.)

Bocconi University Press , 2024

Bocconi University Press

€ 32.00

Connected signature experience. A strategic framework for customer and employee engagement at the intersection of people, technology, and data libro

Connected signature experience. A strategic framework for customer and employee engagement at the intersection of people, technology, and data

Saviolo Stefania, Di Dio Roccazzella Marco

Bocconi University Press , 2026

~~€ 23.90~~ € 22.71

Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury libro

Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury

Corbellini Erica, Galli Tomaso

Bocconi University Press , 2026

~~€ 35.00~~ € 33.25

Green don't sell. Why sustainability alone fails: the real rules of green marketing libro

Green don't sell. Why sustainability alone fails: the real rules of green marketing

Bocconi University Press , 2026

Business & Oltre

~~€ 23.90~~ € 22.71

Marketing research. Methods and techniques for strategic marketing decisions libro

Marketing research. Methods and techniques for strategic marketing decisions

Molteni Luca, Troilo Gabriele

Bocconi University Press , 2026

Bocconi University Press Accademic

~~€ 48.50~~ € 46.08

Marketing. A sustainable model for trust building libro

Marketing. A sustainable model for trust building

Castaldo Sandro, Grosso Monica

Bocconi University Press , 2026

Bocconi University Press Accademic

€ 45.00

Customer management. Growth, value and loyalty libro

Customer management. Growth, value and loyalty

Busacca Bruno, Bertoli Giuseppe, Chizzoli Cristian

Bocconi University Press , 2026

Bocconi University Press

€ 49.90

Digital loyalty libro

Digital loyalty

Castaldo S. (Cur.)

Bocconi University Press , 2025

€ 32.00